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Citation Policy

Intellectual Property and Usage Guidelines

All information provided by Common Sense Advisory, Inc. ("Common Sense Advisory"), in any form, ("Information"), is proprietary information that belongs to Common Sense Advisory and is protected by United States and international copyright law and conventions. Except as set forth herein, direct or indirect reproduction of the Information, in whole or in part, by any means, is prohibited without the express written consent of Common Sense Advisory.

Authorized Uses
Members of the media may cite a copy of each graph, slide, or a portion of text less than a paragraph long contained in the Information, provided that all portions of text are identified as "Source: Common Sense Advisory, Inc." and the Common Sense Advisory copyright notice, "Copyright © 2009 (or year of publication), Common Sense Advisory, Inc." is affixed to all graphics.

Common Sense Advisory clients may quote Common Sense Advisory information, subject to the "Master Agreement" and the "Commercial Use" policy, which is outlined below. All quotes must reference the specific report and company name as the publishing body and/or authoring body. Names of specific analysts may be listed only if the company name is referenced as the publishing body.

When quoting research, citations must include: Source: "Name of Report," Common Sense Advisory, Inc., Month and Year of report. When sourcing graphics and charts, the Common Sense Advisory copyright notice "Copyright © 2009 (or specific year of graphic), Common Sense Advisory, Inc." must be attached to all graphics.

Anyone else wishing to cite any Common Sense Advisory research -- in part, in whole, or for any other purpose -- is requested to contact media@commonsenseadvisory.com. The company will strive to respond to all such requests within one business day.

Blog Citations
Members of the press, bloggers, and other social media writers may mention and/or post Global Watchtower blog entries with complete blog title with a brief repost of the blog (less than a paragraph long), provided that all portions of text are identified as "Source: Global Watchtower/Common Sense Advisory, Inc." and the full link back to the blog posting is used.

Commercial Use
Common Sense Advisory prohibits any reference to Common Sense Advisory or its information in all types of advertising and sales collateral, in all types of media, including but not limited to press releases and web pages designed to sell products and/or services. Please note that Common Sense Advisory does not perform contract research or write white papers.

Limitation of Liability
Common Sense Advisory shall not be liable for any damages incurred by or arising as a result of reliance upon Common Sense Advisory Information.

Common Sense Advisory warrants that the information is based on compilation and analysis of the best sources available to its analysts at any given point in time. Their opinions reflect Common Sense Advisory's judgment at the time and are subject to change. The foregoing warranty is in lieu of all warranties, expressed, or implied, statutory or otherwise, including without limitation, any implied warranties of merchantability or fitness for a particular purpose, and warranties as to accuracy, completeness, or adequacy of information.

Questions about our citation policy?  Contact us.

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